Purpose-driven marketing that makes things better by making change happen.
Excelsior embodies more than just marketing that drives sales growth. Excelsior is a mindset and a commitment to creating positive, radical transformation for you and your customers through the power of effective marketing.
If you’re ready to go to the next level in your business but don’t have the marketing expertise or resources you need, then I may be the marketing superhero you’ve been waiting for.
With over twenty years experience building, transforming and growing brands and business through the power of results-driven marketing, I know how to exceed your commercial growth targets through ground-breaking, customer-centric B2C and B2C marketing strategies and solutions.
Whether you’re leading a start-up or Fortune 500 brand, I can help you leverage marketing's power and potential by working in partnership with you and your team to design and implement game-changing marketing strategy and actionable tactics.
I’m NOT the type of marketing consultant who talks a big game but has no clue how to follow through. I believe marketing strategy is useless without the execution to back it up.
I AM the rare combination of strategist and practitioner, which means I know how to implement - with specialist skills in digital and social media marketing.
I work exclusively with a small group of amazing clients. If you’d like to be one of them, please reach out on + 61 401 394 043 or email me at lee@leesiefken.com and we can see if we’re a fit for each other.
#everupwards
Marketing strategy.
If you know, marketing can unlock significant growth for your business, but you’re not sure where to start, which channels to leverage or how - I can help you fill in the gaps with a best-in-class marketing strategy that will drive transformation results. Leaving you with clarity, an actionable plan, the tools and tactics you need to implement the strategy with ease.
Brand building (or rebuilding).
A brand is not a logo. It’s a relationship, a promise, a set of expectations, memories and feelings that your customer has for your product or service. With a strong brand, your customer will choose you over any alternative, without question and with uncompromising loyalty. Let me help you make your brand strong with an effective and powerful brand strategy.
Social media marketing.
I can help you transform your business performance with a social media marketing plan that generates leads and drives sales. Designing a clear, actionable plan across both paid and organic channels that will have a profound impact on your business.
Content marketing.
Most leaders (and marketers) underestimate the importance of content in their marketing activity. In truth, content fuels all great marketing campaigns and brands. My goal is to not only help you and your business understand content marketing but also help you design and execute a meaningful, savvy content plan that drives results.
Digital marketing knowledge.
Have you sat in a digital marketing meeting with your team or agency and left wondering what on earth they're talking about? Unfortunately, the world of digital and social media marketing has become a sea of jargon, anacronyms, terms and phrases that seem designed to daze and confuse rather than help. It’s infuriating. I can help you cut through the nonsense with a crash course in digital marketing fundamentals and arm you with the knowledge you need to lead your digital team or agency with confidence.
Immediate marketing advice.
Sometimes you just need sound, knowledgeable marketing advice and help from a trusted expert. You may have a passion, idea, concept or amazing product but need a little inspiration or guidance to help you make the next right move. During a one-two hour call, you can tap into my wealth of experience and I can give you the insight and direction you need.